Impact Report 2023/24

Cardiff City FC Community Foundation is the official charity of Cardiff City Football Club, based at Cardiff City House of Sport, Cardiff. The 2023/24 Impact Report highlights £33.4 million in estimated social value generated across education, health and community programmes in South Wales, with 13,861 unique participants attending 147,657 sessions — 83% delivered in the most deprived areas of Wales.

Report snapshot
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📋About

Primary education (Premier League Primary Stars, Head in the Game, after-school clubs); secondary education and Alternative Sport Pathway; further and higher education (BTEC Level 2, NCFE Level 3, Foundation Degree in Community Football Coaching with University of South Wales and EFLitC, BA (Hons) Sports Business and Management); Premier League Kicks youth outreach; Inclusive Kicks disability football; FIT Bluebirds 12-week weight management; Cardiff City Veterans Hub; The 1927 Club; walking football; sensory room provision

📊Key Metrics

£33.4 million estimated social impact value; £19 of social value for every £1 spent; 13,861 unique participants; 147,657 total attendances Key Metric 1
Total income £1,750,000 and total expenditure £1,800,000 (2023/24 unaudited) Key Metric 2
9,619 sessions delivered at 131 school and community venues; 83% of sessions in the 50% most deprived areas in Wales Key Metric 3

Key Outcomes

  • 86% of service users reported improved mental, emotional and physical wellbeing; 93% reported enhanced interest in personal progression including educational achievement and career aspirations
  • 87% of service users reported improved relationships with peers; 90% reported an improved sense of belonging in their community
  • 65% male, 35% female participants; 15% from ethnically diverse communities; 10% with a disability; 34% from Cardiff, 37% RCT and 12% Vale of Glamorgan

📍Geography

Wales

2025 Enhanced

Impact Review 2024/25

£3,112,419 raised to deliver projects in 2024/25; total income £2,920,000 and total expenditure £2,850,000 (year ended 31 August 2024)
Key Metric 1
28,692 people took part in activities; 307,544 visits to sessions; 17,793 sessions delivered
Key Metric 2
More than 16,000 young people engaged across early years and primary programmes; 34 Premier League Primary Stars partner schools; over 7,000 healthy meals provided on HAF camps
Key Metric 3
Blackpool FC Sports College A Team won the CEFA league title 2024/25; BFC School received 'Good' Ofsted rating in November 2024; Norbreck Primary Academy reached EFL Utilita Kids Cup National Final at Wembley, winning Regional Finals unbeaten
2025 Enhanced

Impact Report 2025

Total income £659,217 and total expenditure £674,216 (year ended 30 June 2025, charity no. 1137275); 10,252 individuals engaged across the 2024/25 season, with 9,713 being young people in schools
Key Metric 1
82% of participants reported positive impact on mental wellbeing; 84% on physical wellbeing; 82% on sense of community; 86% made new friends since joining
Key Metric 2
70% agreed they made positive changes to their life as a result of CUF activity; 63% of adult participants felt a strong sense of community/belonging, 2% above the national average; 78% agreed they feel more motivated to be physically active (Forever United older adults programme)
Key Metric 3
56.7% of young people hardly ever or never feel lonely vs national average; 94% of participants feel welcome, safe and included; CUF participants ranked higher than Cambridge and UK averages for happiness, life satisfaction and worthwhile life
2025 Enhanced

Impact Report 2024-25

6,744 participants engaged across education, social inclusion, employability, heritage and health programmes in 2024/25
Key Metric 1
37,357 hours of positive activity delivered; £3.9 million in social value generated
Key Metric 2
4,805 pupils supported across 58 education settings; 300+ young people referred across six Engage hubs in Northampton, Kettering, Corby and Milton Keynes
Key Metric 3
89% of young people attending Engage programme made positive steps; 92% of employability learners moved to positive progression