About
Direct Support: Helpline (free, impartial, clinical and dietetic support 5 days a week, 784 enquiries in 2025/26; 70% felt more informed; 69% felt more empowered; 86% found it easy to access); Web information (2.5 million users, 7.8 million page views); Literature (149,068 printed resources distributed, 23,877 digital downloads, 99.7% rated invaluable/very helpful); Animation video (38,600 views in second year); Social media (4.7 million Facebook, 314,876 Instagram, 386,140 LinkedIn; 35,612 YouTube views). Healthcare Professional Education: 38th Annual Medical and Scientific Conference (247 HCPs, theme 'CVD — How important are lipids?'); Tackling Cholesterol Together roadshows (Preston 43 HCPs, Cornwall 31 HCPs); Nutrition Academy (58,000 unique visitors, 70% uplift, 84% said it would support clinical practice); Health Check Mentor interactive training programme (with Eggu and Smart Health Solutions); 4,844 HCPs subscribed to monthly e-news; UK Paediatric FH Alliance (36 active members); Early Career CVD Prevention Network (grew from 20 to 65 members); Diet and Lipid Network meetings (250 HCPs register per meeting; 76% feel more confident post-meeting; 95% will use learnings in practice). Diet and Lifestyle: Cholesterol SMART® (723,649 views); Cholesterol SMART® scientific dossier published (523 unique visitors, 250 HCP downloads); Step-by-step dietary advice guide for HCPs (2,600+ HCPs visited, 1,200 downloaded); ChangeMaker programme; 38,600 animation views. Policy and Advocacy: engagement with NHS 10-year plan CVD Modern Service Framework development; LP(a) NICE Guidelines campaign; CVD a top health priority. HoFH support for families with Homozygous Familial Hypercholesterolaemia
Key Metrics
Key Outcomes
- 86% of helpline users found service easy to access; 70% felt more informed about their condition; 69% felt more empowered to take action; 84% of Nutrition Academy visitors said resources would support clinical practice; 99.7% rated printed literature as invaluable or very helpful
Geography
International