Sport & Physical Activity Health & Wellbeing
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Port Vale Foundation

Impact Report 2024-25

Port Vale Foundation is the charitable arm of Port Vale Football Club, operating from Burslem, Stoke-on-Trent. In 2024-25 the Foundation worked with 5,927 participants across sport, health, education and community programmes. Using the power of football and the club's community identity, PVF delivered measurable improvements across physical activity, mental wellbeing, personal development and community cohesion — with results consistently above national and regional benchmarks. 75% of participants reported making a positive change to their life as a result of their involvement, and 97% of parents rated the experience as useful or beneficial for their child.

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About

Sport and physical activity (Foundation/Wellbeing Football, Ladies Netball, Every Girl Counts, PL Kicks girls football, junior football); Health and wellbeing (Memory Lane, Time for Tea, Walking Football, community meals, baby massage, family hub); Education and employability (Education Development Squad with Stoke-on-Trent College, Valiant Voice, University of South Wales course, mentoring, Football and Education, HAF holiday clubs, e-sports); Community engagement (South Asian community group, Iftar and Eid events, female-only swimming); Supporter engagement and fan zone Custom geography from upload: Stoke-on-Trent / North Staffordshire

Key Metrics

Key Metric 1 5,927 participants worked with across all programmes in 2024-25; 65% of adult participants classed as physically active — 1.5% above the national average and 5.9% higher than 2023-24
Key Metric 2 88% of participants reported their activity was positive or very positive for their mental wellbeing; happiness (7.97/10), life satisfaction (7.82/10) and sense of worthwhile life (7.91/10) all above national and regional averages
Key Metric 3 75% of participants reported making a positive change to their life since beginning activity with PVF; 89% agreed their local area is a place where people from different backgrounds get on well together — 23% above national and regional averages

Key Outcomes

  • 98% of parents felt their child's activity at PVF was positive or very positive for their mental wellbeing (up 10% on 2023-24); 98% positive for personal development (up 9.2%); 97% said the activity was useful or beneficial for their child
  • 90% of participants reported positive impact on personal development — 6.6% higher than the previous season; adult resilience scores 2.8% above the national average
  • 92% of Port Vale supporters reported a very or fairly strong sense of belonging — 37% above the national average; 98% felt being a supporter was positive for their sense of community

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