2025 Enhanced

Annual Report and Accounts 2024/25

Cruse Bereavement Support is the UK's leading bereavement charity, providing expert grief information and support to adults, children and families across England, Wales and Northern Ireland. In 2024–25 it delivered 71,703 support activities, answered over 28,000 helpline contacts, and supported more than 24,000 people one-to-one through 3,364 volunteers across 84 local branches. The charity returned a £78k surplus following a 20% reduction in costs.

Report snapshot
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About

National helpline; one-to-one bereavement support (in person, telephone and online); group Understanding Your Bereavement sessions; website information (1 million visitors); grief and bereavement training and consultancy for employers and organisations; 84 local branches across England, Northern Ireland and Wales Custom geography from upload: England, Wales & Northern Ireland

Key Metrics

Key Metric 1 71,703 support activities delivered for bereaved people in 2024/25
Key Metric 2 Over 28,000 calls and emails answered by the national Cruse Helpline
Key Metric 3 Over 24,000 adults, children and young people supported through one-to-one sessions

Key Outcomes

  • Over 3,000 people supported through Cruse Bereavement Groups, with evidence of improved wellbeing and reduced isolation
  • 3,364 volunteers delivered services, with a new central volunteering team improving recruitment, training and continuous professional development
  • Achieved a £78k surplus after a 20% reduction in operational costs, stabilising the charity following prior-year deficits

Geography

UK-Wide

Impact Snapshot
Key Metric 1
Total income £18,180,000 and total expenditure £18,560,000 (year ended 31 December 2024, charity no. 1084958 England/Wales and SC039654 Scotland); in 2024 spent £3.8m on...
Key Metric 2
700+ members supported through in-person visits and support calls in 2025; 697 support grants allocated in 2025 for essential items including specialist clothing, cooling...
Key Metric 3
Largest global investment in EB research to date: multi-million-pound drug repurposing trial provisionally agreed with LifeArc partner at Guy's and St Thomas' NHS Foundation...
£34,000 raised in 2025 winter appeal supporting families like Darcie's with specialist items, emotional support and research; 697 support grants delivered in 2025; first Members Connect event in Northern Ireland; EB Priorities Setting Partnership study completed providing global research roadmap
Impact Snapshot
Key Metric 1
22,507 households helped through RBL casework and specialist support services across 66 countries
Key Metric 2
22,600 grants given to those in need, totalling £11.8 million
Key Metric 3
733 beneficiaries represented at tribunals, resulting in £24.5 million in War Pensions awards
1,548 new families living with dementia supported by RBL Admiral Nurses service
Impact Snapshot
Key Metric 1
3,600 blind veterans received support across the UK; 447 new blind veterans started receiving support in 2024/25
Key Metric 2
1,598 referrals to rehabilitation services completed; 313 veterans received assistive technology training
Key Metric 3
997 volunteers donated 26,824 hours of support; befriending service awarded Quality in Befriending Excellence — one of only 11 organisations in the UK to...
1,831 National Creative Wellbeing Project packs issued to help veterans reconnect with creativity and independence
Impact Snapshot
Key Metric 1
349,000+ people completed the Know Your Risk tool to assess their risk of type 2 diabetes in 2024
Key Metric 2
£4 million invested in 17 new research projects; total active grants portfolio worth over £45 million
Key Metric 3
32% of people completing NHS England's Path to Remission programme — which Diabetes UK campaigned for — put their type 2 diabetes into remission
Type 1 Diabetes Grand Challenge invested over £23 million in 19 projects across 161 experts from 47 institutions in 8 countries since 2022