Girlguiding Impact Report 2023

Girlguiding is the UK's largest youth organisation dedicated to girls, supporting over 300,000 members aged 4–18 through Rainbows, Brownies, Guides and Rangers. Their impact report evidences the charity's positive effect on girls' confidence, wellbeing and life skills, and the wider benefits of volunteering for the 70,000 adults who support them.

Report snapshot
300,000+ girls aged 4–18 active members across the UK Key Metric 1
70,000 volunteers supporting local units Key Metric 2
Girls in Girlguiding are 28% more confident than the UK average and 15% happier Key Metric 3
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📋About

Rainbow, Brownie, Guide and Ranger units; Girls' Attitudes Survey; No Wrong Door youth participation; Queens Guide Award; Duke of Edinburgh's Award; outdoor adventure and residential programmes; volunteer training Custom geography from upload: UK

📊Key Metrics

300,000+ girls aged 4–18 active members across the UK Key Metric 1
70,000 volunteers supporting local units Key Metric 2
Girls in Girlguiding are 28% more confident than the UK average and 15% happier Key Metric 3

Key Outcomes

  • Girls aged 10–15 report up to 23% higher confidence than the UK average for girls
  • 91% of girls in guiding say they have fun at their weekly meetings
  • Girlguiding volunteers report higher levels of happiness and life satisfaction than the average UK adult who does not volunteer

📍Geography

UK-Wide

2024

Impact Report 2023/24

32,000+ children reached across core programmes; 20,315 children supported to access real working farms
Key Metric 1
41.8% of children in partner schools meet EVER6 Free School Meals criteria (national average 26.3%) — demonstrating focus on highest-disadvantage communities
Key Metric 2
95% of children felt farms were important after their visit (up 11% on prior year); 100% of teachers said programmes gave pupils new opportunities they wouldn't otherwise have accessed
Key Metric 3
Programmes target children least likely to access green space — particularly those in urban deprivation, with SEND, or facing other barriers to outdoor experience
2024

Impact Story 2020–2024

63 projects backed with £5 million in funding, unlocking £60 million+ in follow-on investment — £12 for every £1 given; 8 million+ children and young people engaged through funded projects
Key Metric 1
17 million+ people reached globally through expert articles co-created with insight network across 26 countries; 25,000+ people took part in 2,000+ Big Education Conversations across England since 2021
Key Metric 2
£1 million Big Education Challenge prize fund launched in 2022, backing 15 finalists and 6 award winners; 40 cross-sector experts publishing via global insight network; 35 countries holding Big Education Conversations
Key Metric 3
Early-stage backing of Frontline (2013) — now England's largest social work charity, training 2,400 social workers reaching 150,000+ families; Voice 21 (2014) — now working with 203,000 students in 852 schools; oracy embedded in cross-party education priorities
2024

Annual Report 2023/24

100,000+ children now reached through programmes — nearly doubling in one year the reach achieved in the previous five years combined; 16 new schools supported through School Transformation programme (6,303 pupils)
Key Metric 1
76 chefs from 126 schools graduated from School Chef Educator programme reaching 36,414 children daily; total income grew 46% to £1,654,185; most successful fundraising year to date raising £1,548,528
Key Metric 2
88%+ of school leaders reported pupils consuming more fruit and vegetables; 82%+ reported improvement in pupil behaviour; 65%+ reported improvement in pupil concentration; 100% of chefs satisfied or very satisfied with their job
Key Metric 3
Won BBC Food and Farming Derek Cooper Outstanding Achievement Award 2023; Survation polling found a third of parents can no longer afford school meals; gave evidence to House of Lords Food, Diet and Obesity Committee and Youth Select Committee