Mind in Croydon Impact Report 2024–25

Mind in Croydon is a Croydon-based mental health charity founded in 1967, supporting 15,040 people in 2024/25 — a 57% increase — through nine services spanning counselling, crisis support, peer support, advocacy, physical activity, welfare benefits, carers support and community wellbeing. The Croydon Health and Wellbeing Space saw a 151% increase in support instances, the Welfare Benefits service secured £1.4 million in unclaimed benefits for residents, and the In-Reach Peer Support service (across 6 NHS inpatient units) was independently evaluated as a national blueprint. Two seven-year contracts were won with Croydon Council, and the charity was Highly Commended at the Mind Excellence Awards. Total income was £2.31 million.

Report snapshot
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📋About

Active Minds (physical activity, peer support, wellbeing groups, allotment); Advocacy Service (IMHA and community advocacy at Bethlem Royal Hospital — 7-year Croydon Council contract won); Carers Support Service (160 one-to-one sessions, 47 group sessions — 7-year contract won); Counselling (BACP-accredited, 326 clients, 1,302 sessions delivered by volunteers); Carers Counselling (278 carers, 545 sessions); Croydon Health and Wellbeing Space (information, advice, financial support, peer groups — with Croydon BME Forum and SLaM); Welfare Benefits Advice (614 clients, £1.4m unclaimed benefits); In-Reach Peer Support (6 inpatient rehabilitation units); Mental Health Personal Independence Coordinator (MHPIC — 344 clients, 992 GP huddles); Recovery Space (7-days crisis support, day and evening); Social Networking and The Hub (527 clients, creative groups, drama, art, singing, equine therapy); Lived Experience Advisory Panel (shapes governance and service design) Custom geography from upload: Croydon, South London, UK

📊Key Metrics

15,040 people received support — a 57% increase on the previous year; 7,597 instances of support delivered through Croydon Health and Wellbeing Space (151% increase); 1,098 individuals supported through Recovery Space (5,257 appointments) Key Metric 1
1,663 individuals supported through Advocacy; 887 inpatients engaged through In-Reach Peer Support; 1,023 supported through Active Minds (86% increase); £1.4 million in unclaimed benefits secured for Croydon residents Key Metric 2
£2,307,129 total income; 63 volunteers contributing 2,844 hours; 3,365 calls and emails to Infoline; 153 Language Line uses across 985 minutes covering 20+ languages; Highly Commended at Mind Excellence Awards for Effective Services and Equality & Diversity Key Metric 3

Key Outcomes

  • 92% of Active Minds members felt their mental health improved; 89% of Recovery Space clients satisfied; 100% of one-to-one counselling clients would recommend the service; Independent evaluation of In-Reach Peer Support described it as 'a blueprint to support other peer development in statutory services'
  • Seven-year Croydon Council contract won for IMHA Advocacy; seven-year contract won for Carers Support and Carers Counselling; Highly Commended at Mind Excellence Awards (Effective Services and Equality & Diversity); successful move from Pampisford Road to Orchard House begun
  • 92% of CHWS clients reported improved wellbeing; 105% increase in males accessing CHWS for first time; 3,500+ minutes of interpreting services purchased across 20+ languages; 47% of CHWS support related to financial issues reflecting cost-of-living pressure

📍Geography

Other

2024 Enhanced

Muscular Dystrophy UK Impact Report 2023/24

2,752 people contacted helpline; 470 people received cost-of-living grants; 43 active research projects; 11 new grants worth £1.3 million awarded; £9.5 million total income — 16% increase on previous year
Key Metric 1
152 people supported through advocacy service; 24 Neuromuscular Centres of Excellence or Pursuing Excellence Awards; 10 NHS treatment appraisal processes participated in; 507 enrolments on e-learning modules; 465 attendees across six health professional upskilling webinars
Key Metric 2
80% of neuromuscular care advisor and clinical nurse specialist workforce attended Care Advisor Conference; 324 Changing Places toilets registered; for every £1 spent on fundraising, £3.70 raised; 68p in every £1 spent on charitable activities
Key Metric 3
SMA added to NHS newborn screening 'in-service evaluation' following MDUK co-secretariat work with UK SMA Newborn Screening Alliance; two treatment appraisals resulted in NHS approval; RHS Chelsea Flower Show garden secured to raise awareness with new audiences
2025 Enhanced

Annual Review April 2024 to March 2025

Social care services provided to thousands of people with learning disabilities; information and advice service caseloads growing in complexity; financial resilience rebuilt ahead of NI cost pressures
Key Metric 1
Omaze Yorkshire House Draw partnership raised £3.9m in 6 weeks with Jodie Whittaker as ambassador; awareness of people with learning disability significantly boosted through campaign
Key Metric 2
Voices Council (led by people with learning disabilities) challenged decisions on service handbacks, agency staffing and benefits access; new strategy to 2030 under development; new CEO Jon Sparkes OBE joined June 2024
Key Metric 3
Rebuilt financial resilience ahead of NI cost increases — 'more fortunate than many in the sector'; 80th anniversary approaching; new CEO appointed to lead strategy development
2024 Enhanced

Annual Report and Accounts 2024

518 new guide dog partnerships created in 2024 — 10% increase beating projections; 1,379 new puppies from breeding programme; 400th buddy dog partnership matched
Key Metric 1
17,500+ volunteers giving 12 million+ volunteer hours collectively; 2,400+ volunteers looked after dogs; 7,000+ training sessions on tech, travel and life skills delivered by Vision Rehabilitation Specialists
Key Metric 2
£47m raised through Sponsor a Puppy; £3.1m from raffles; £8.3m increased income from gifts in Wills; 3.45 million clicks to digital information and advice content; 5,900 visits to new Tech Selector assistive tech review tool
Key Metric 3
1,864 children and family members attended My Time to Play sessions; 6,852 large-print books delivered; 5,991 habilitation sessions completed to help children learn essential skills; 432,817 online learners accessing digital content